I am absolutely THRILLED to share that my stationery collaboration with Joy Creative Shop just launched today! This was a really exciting project for me to work on. I have been a life long stationery lover (nothing is better than sending and receiving beautiful *real* mail), and we put a lot of love into these products! I hope that you love them as much as I do.
The Stripe x Joy Creative Shop
I wanted to create something really beautiful and special (but not so special and precious that you asked yourself, “does this person / thing deserve a note card?”). I love malachite and wanted that to be a part of the collection. And besides loving note cards, I am an avid list maker and wanted to do some fun note pads! The line turned out better than I could have imagined. I am so thrilled with it: the quality, the designs, all of it: perfection!
And Joy Creative Shop (based in Dallas, TX) was the perfect partner. I loved the idea of doing this collection with a small (female-founded) business. And I have found that when possible, I prefer doing product collaborations (like this, or Nightire, or Chappywrap) with smaller (ideally female-founded) businesses. I love the idea of introducing my audience to these smaller companies, it makes such a huge difference to them, and it is more fun! It is inspiring and EXCITING collaborating with fellow creative women.
I will say that I took FOREVER to get Steph (the founder) my ideas for the collaboration (again, I wanted these products to be perfect and thoughtfully created… something I’d spend my own money on). Luckily, she was patient (and told me it was worth the wait which meant a lot to me!). Steph was literally a “joy” to work with and I think we both had a lot of fun bringing our ideas to life.
It is hard to pick a favorite piece from the collection.
I love it all so so much. The notepad trio is fun and just a little bit irreverent, and the gold foil note cards feel so luxe and special (I love how the striped liner looks against the malachite backing — photo below!). But it is all so fun. The malachite initial note cards are dear to my heart as that was a specific request I had for the team… they executed it so perfectly!
And I use the malachite note pad every single day to make my to-do list. I love the oversized square shape… it’s big, 8″ x 8″!
We really wanted to toe the line between fancy and special (the quality of all of these items is SO nice) but also fun. Un-stuffy luxury, if you will. I think we did it!
“Serums and dreams” actually came from a typo I made in an Instagram Q&A.
I had meant to say, “spend your money on serums & creams” (not face wash), but wrote dreams instead of creams!
I liked that typo so much that it became my instagram tagline. And I loved the idea of creating a “serums & dreams” note pad that you could put next to your bed as an idea dump. Anyone else wake up in the middle of the night with a brilliant idea? My middle of the night ideas are generally not terribly brilliant BUT they do keep me up… having a note pad next to my bed insures that I will write down my idea and then fall back asleep as opposed to ruminating on it all night long!