I only recently discovered the London-based MiH Jeans, and am a little bit ashamed to admit that I didn’t know about them sooner. The line is designed by Chloe Lonsdale, who has, as she puts it… denim in her blood. Her father was the founder of the legendary Jean Machine stores in London, and her mother was a denim fit model. Her godfather started Made in Heaven Jeans back in 1969, and MiH is Chloe’s incarnation. The Spring/Summer ’12 collection is just perfect. Colored denim, flares, this incredible striped tunic, and this amazing jacket. It’s easy elegance, at it’s best. So, yeah. I’m a little bit obsessed.
MiH Jeans
See more, after the break…