Earlier this past Spring, I discovered a new site called Birchbox. I wrote about it here.
Since signing up, I’ve gotten boxes of hand-picked, amazing samples each month from brands like Benefit, Kiehls, Phyto, and Korres… all for a measly $10 a month.
Each month, the box arrives, beautifully gift-wrapped… it’s sort of like getting a present. And it seems like the boxes just keep getting better and better. This month we received the perfect neutral lip gloss (Laura Mercier Lip Glace in Opal,) a fabulous face cream (Perricone MD Cold Plasma,) a super moisturizing shampoo/conditioner combo (Oribe Moisture and Control formula,) polish remover towelettes from Deborah Lippmann, and an all natural sleep aid drink called reBloom. It may have been a coincidence but it felt like this box in particular was tailored just to me… I’m seriously hooked on each one of them. (Below is a collage of previous Birchbox offerings.)
Some critics of the site say why bother when you can get the samples they provide for free. I personally don’t get it. I am what marketing-types would refer to a heavy user… always ordering from Sephora, Ulta, and the Nordstrom beauty department, a part of each of their rewards programs, and the samples are never as good as the ones I get from Birchbox.
My other rationale is that every now and then I need a pick-me-up. So I’ll stop into Sephora on the way home to pick up a “treat..” you know, a new lipgloss or mascara… a fun, inexpensive indulgence. Each time, I spend at least $10. Getting a box of samples in the mail once a month for a measly ten dollars is a way better pick-me up treat.
The Birchbox girls have assured me (via Twitter,) that the next box (November) is going to be the best one yet… so if you haven’t already, I’d advise you to sign up! Learn more here.
I just can’t stop singing this company’s praises!
*Product mentioned was purchased by me.