Earlier this summer I talked a bit about Pantene’s Beautiful Lengths program, an amazing cause that I feel so strongly about. Imagine your mom/best friend/sister had cancer and lost her hair.. and how anxious and exposed she’d feel (besides dealing with everything else that goes along with having cancer). The Beautiful Lengths program provides real hair wigs to women with cancer… with the hope of helping to get them back to feeling confident, strong and beautiful again.
To date, more than 800,000 ponytails have been donated… and 42,000 real hair wigs have been given to women with cancer.
Today kicks of Pantene’s #8or8 challenge. As it takes 8 ponytails to create one wig, the challenge is to donate 8 inches of hair… or $8. While hair donations will always be the heart of the Beautiful Lengths program, many people are unable to donate (you can’t donate less than eight inches, and if you color your hair, you can’t donate that). As my own hair is (very) colored, I am donating $8 today.
Want to get involved? There are so many (easy!) ways to help support the cause:
- ChariTweet: Donate via Twitter by retweeting @Pantene’s “Charitweets” on Sept. 8 for instructions on how to donate to the cause
- One Today by Google: Visit the Pantene Beautiful Lengths Fund page here.
- Donate Your Hair: September 8th is also National Donate Your Hair Day! To donate hair, simply go to your local salon, measure a ponytail of at least 8 inches and make the cut. For full instructions, visit beautifullengths.com
- Challenge Your Friends: Share your donation and encourage your friends to participate in the #8or8 Challenge by using #8or8 and #BeautifulLengths, tagging @Pantene
photography by Lydia Hudgens.
Created in partnership with Pantene.